Wednesday 18 March 2015

Unit X | Concept and Colour Palette

Although I missed the first week of Unit X due to being on a study trip in New York, myself and Pipp came back and got stuck in straight away. Our group had already chosen the concept of Martial Arts, which I am really excited about as I've never considered it before. I feel that it will be fun to experiment with. We have also chosen to do womenswear. James Long is primarily menswear although they have had womenswear collections in the past which we have all taken a liking to.

From researching James Long, we discovered that he largely uses a darker colour palette and regularly uses Navy. He keeps an edgy look to his collections throughout, and doesn't go overboard with colour. As our concept is martial arts, we aim to use a lot of light, free flowing fabrics and those that have a lot of drape, similar to fabrics used in the uniforms.
James Long's SS13 collection was a little more feminine than his others, with more girlish structure and drapes.


His SS14 collection was a lot more boxy and square, but had a lot of references to sportswear. We decided our aim is to try and create a balance between the two different approaches, and see if we can incorporate both into one collection.



Our group presented the brief ideas to Tom from James Long on monday, and he also seems to like the concept. We had already prepared a dark toned colour scheme with flashes of neon, however he restricted us to a completely grey scale colour palette. At first I thought this might make things easy as choosing colours and dying fabrics is made simpler. Actually, getting a completely grey, black, and white colour scheme to work successfully in fashion is easier said than done. Nevertheless who doesn't like a challenge...
We took our colour scheme from two martial arts images we found while researching.



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